One of the Obama administration’s many unintentional running gags is the fiasco surrounding first lady Michelle Obama’s efforts to promote child nutrition through a federal school lunch reform program.
Photos of plates topped with questionably edible-looking cafeteria food, often doled out in meager portions, have been popular pass-arounds among public school kids with social media accounts. Twitter remains awash in #ThanksMichelleObama posts featuring “healthy” school food that kids understandably have been reluctant to eat.
The grass-roots subversion of the Healthy, Hunger-Free Kids Act school nutrition program has been so damaging to its reputation, in fact, that the government is making its own play for the hearts and minds of the Twitter and Facebook crowd.
Deborah Kane, National Director for the USDA Farm to School Program, posted a photo of what The Washington Times described as “one picture of a somewhat appetizing child’s lunch” in recent blog post aimed at rehabilitating the program’s image.
“They say a picture is worth a thousand words, and in the digital age we have ample opportunity to document and broadcast every moment, meeting and meal,” Kane wrote. “We have all seen those unappetizing photos of food served at school that quickly go viral. A lonesome whole wheat bun atop a sad fish fillet; a mysterious-looking meat mixture served next to an apple. It’s natural to ask, ‘Is this what they serve for lunch!?’
“No, it’s really not.”
If this one picture is worth a thousand words, though, then the thousands of borderline-disgusting pictures tweeted by real students at real schools throughout the country have to be worth what: a billion kajillion words?
Kane went on to ask people to post appealing photos of school food to social media using the hashtag #farmtoschool or #realschoolfood.
“Photos with #ThanksMichelleObama vastly outweigh the USDA-approved #realschoolfood hashtag,” The Washington Free Beacon drily observed.
“Just on Friday [May 15] students tweeted out meals they described as ‘horse meat.’”
Nice try, USDA.
The post USDA tries, fails to boost Michelle Obama school lunch program on social media appeared first on Personal Liberty.
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